‘So You Want to Become a Leader?’ MGMT 335.01 – taught by Dean Emeritus Ken Freeman

Instructor, Kenneth W. Freeman – Dean Emeritus of Boston University Questrom School of Business and Bucknell University Alumni.

Program Dates:

Application open: 13 August 2019

Application Deadline: 17 October 2019 at 11:59pm

Notification Date: By 28 October 2019

Eligibility: all students can apply regardless of major or class year


Please apply to MGMT 335.01 via the Bridge, provided through the Center for Career Advancement, with a resume and a cover letter that clearly answer the following short essay questions:

  1. Why are you interested in this specific course? What do you believe you will gain from the experience? What makes you a valuable participant in the learning experience for everyone?
  2. Identify two individuals that you admire as leaders; they can be from any walk of life. Describe why you admire these individuals and how they impact your thinking about leadership.

After submission of your application on the bridge, please complete the following form: https://forms.gle/e7ZeeFwQ7EPNnKU98.

Applications will be accepted from 13 August until 11:59PM on 17 October. Students will be notified of course acceptance by 28 October, prior to spring course registration. Class size is limited to 24 students with varied majors and class years represented.

Program theme and goals:

Students in this highly interactive, .5-credit course will define and refine their distinctive personal leadership philosophy. They will take part in daily discussions with Kenneth W. Freeman, ’72 – former chair of the Bucknell University Board of Trustees, former dean of the Boston University Questrom School of Business, and naming gift donor of Bucknell University’s Freeman College of Management – on essential aspects of leadership. They will also visit with distinguished leaders having diverse backgrounds and approaches to leadership. At the conclusion of the course each student will prepare and present their evolving leadership approach, representing a framework for personal development and growth for years to come.

Planned itinerary

5 January 2020 – 10 January 2020

Sunday-Tuesday will be on campus at Bucknell University in Lewisburg, PA.
Wednesday – Friday will be off site in Washington D.C.


Instructor, Ken Freeman
Dean Emeritus at Boston University Questrom School of Business
Bucknell Alumni, class of 1972
Past Chair of the Bucknell University Board of Trustees

Course content, output, and outcomes:

Topics that will be addressed in the course include: defining leadership, an approach for developing one’s personal leadership approach, the role of the senior leader, differing leadership styles, and why leaders fail/learning from failure. The course will include readings, lectures, case discussions, team assignments and individual written assignments. Willingness to express viewpoints and ask questions is important to maximize the learning experience. Students will learn about and discuss essential aspects of leadership, led daily by Ken Freeman ’72, and will dialogue with distinguished leaders having diverse backgrounds and approaches to leadership. All sessions will be highly interactive. Visits with CEOs and other senior leaders represent an important part of the learning experience including real time discussion and analysis of leadership challenges the leaders have encountered. At the conclusion of the course, each student will prepare and present their evolving personal leadership approach, representing an initial framework for their leadership development and growth for years to come.

Accepted students will stay on campus in the residence hall where they live during the academic year. Students will complete a request through myBucknell in order to obtain early access to their housing in January. Students who live off campus should make the necessary arrangements for housing in January 2020. Travel to and from Washington, DC for the latter part of the course is included. Students will be responsible for their meals with the exception of a few meals with guest speakers.

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